Have you looked at the data lately?  In the United States, the vehicle miles driven has decreased while the number of automobile insurance adverts seems to increase more and more every day.

Is insurance a good product to be propping up our mass media outlets instead of other consumables?

What about the change in vehicle sales and vehicle sales adverts?

What is the trend I’m missing here?

What are the opportunities I could be grabbing if I had better insight into what BDA (Big Data Analytics) should be showing me at a moment like this?